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“I've seen all the PMs today super motivated excited like crazy, the fact that PMs are working on delight brings them very high level of motivation.”

- Suzanne

Delight Work Energizes Product Managers

by Nasreen Shengal on September 28, 2025

Working on delightful product experiences doesn't just benefit users—it fundamentally transforms the motivation and energy of the teams building them.

The Overlooked Benefit of Delight

  • Intrinsic motivation: Creating delightful experiences taps into product managers' intrinsic desire to build things people genuinely love
  • Emotional feedback loop: When PMs see users' positive emotional reactions, they experience their own emotional high
  • Purpose alignment: Delight work connects daily tasks to the deeper purpose of creating meaningful experiences
  • Creative fulfillment: Designing for emotion engages more creative faculties than purely functional problem-solving

Why This Matters In Product

  • Team sustainability: Motivated teams are more resilient through challenging product cycles and setbacks
  • Quality amplification: Energized PMs put more care and attention into details, raising overall product quality
  • Retention driver: Companies that allow teams to work on delightful features may better retain product talent
  • Cultural reinforcement: Excitement around delight work creates a positive culture that attracts like-minded talent

How To Apply

Product leaders can leverage this insight by:

  • Balancing portfolios: Ensuring teams have opportunities to work on emotionally rewarding features alongside purely functional ones
  • Celebrating emotional impact: Sharing user stories that highlight emotional connections, not just usage metrics
  • Enabling visibility: Creating opportunities for PMs to directly observe user delight with their features
  • Reframing "boring" work: Finding ways to connect necessary infrastructure or technical work to eventual user delight

The quote reveals that investing in delight creates a virtuous cycle—not just between product and users, but between product teams and their work, creating sustainable energy for continuous improvement.